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 “Enhancing Brand Messaging” 


As a full service branding agency, Pierce Branding can assist you with practically any project, large or small.  We have  a deep bench of talent including graphic design, copywriting, strategic planning, online/print advertising, video development and press relations.


Building websites takes more than words, photos and web programming --  It takes brand synergy coordination.  A good website is dynamic in its look & feel, engaging in its messaging and consistent in its intended content -- including desired call to action. 


Branding is our business focus.  We enjoy digging for untapped treasures of client fundamentals such as company personality, business reputation, principal's vision, competitive factors, existing strengths/weaknesses and marketplace branding opportunities.


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Pierce Branding LLC was formed in 2015 as a consulting platform evolving from Target Programs Marketing Services (TPMS), the in-house marketing services arm of TMPAA. Today, Pierce Branding is an independent branding and marketing consultancy continuing to service many TMPAA member clients but also working with non-TMPAA clients both in the insurance industry and other business categories.

Reg Pierce, ARM, is Managing Partner of Pierce Branding and is a 25-year veteran of specialty insurance marketing.  Before his insurance experience, his resume includes 15 years of account management in NYC ad agencies and client-side executive roles in Philadelphia.  Reg served as a LTJG in the US Navy and graduated from Williams College. In 1974, he was a crewmember in the successful defense of the America's Cup onboard COURAGEOUS.  Reg is married, has three grown children, five grandchildren and resides in West Chester, PA.  



525 Sharpless Street

West Chester, PA 19382

Tel: (267) 257-3757

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